What We Do

So I know what you’re thinking. What the hell is gumption? And why do I need it?

I’m here to tell you that in order to thrive — to be better than “fine” — you need some spunk, the courage to put yourself out there, and to be resourceful when things don’t go as planned. You need to be able to light your own match, because no one else cares about your success, your goals or your health — more than you do. That first step is on you.

The good news is you aren’t alone. We help you develop your passion and the courage to put it out into the world.

You’ve got to do the work, and you have to start before you stop yourself.

Our DIY guides will help you stay focused and stick to your goals.

Need a little extra help? 1:1 consulting is for you. When you’re stuck, you can’t just sit there — and solutions won’t arrive without effort. Don’t do it alone. Let me help you.

Ever been called intense? Bossy or strong-minded? Been asked to smile more? Ever wonder if there were other women like you?

Join this group of kick ass ladies. Each of us share these stories — these similar ideas of how we “should” be. Well I say F That.

We work together like a team, sharing our own expertise to build each other up.

My toolbox — full of resources on how I get-shit-done and software recommendations for all-the-things.

You’ve got to be agile. How it was done yesterday is not how it should be done today. Nothing stays the same — and neither should you.

Tip #1: Stop asking for permission.

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I’m CJ, the creative mind behind Gumption Collective and your go-to for everything marketing and web design.

I sprinkle knowledge, and a good amount of get-shit-done, on businesses to help them grow.

I love empowering entrepreneurs to build and launch their own (gorgeous) websites, that’s why I started this business!

If you’ve got grit, I’ll teach you my ways.

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Client Love

Gumption Collective Cara Frazier

CJ is incredibly knowledgeable and honest. She will give you a straightforward assessment of what may be working and what's not, and give you effective strategies to get past it. Whether you’re looking for branding and marketing or business advancement, CJ is your secret weapon to getting to where you want to be. 

Cara Frazier, BASI Pilates Faculty + Co-Owner of Align Pilates and Yoga



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